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The Social Media Shopping Experience

The Social Media Shopping Experience Running a business and promoting online with social media is much like having a brick and mortar shop (except there is no brick and mortar) and instead of being limited to a local market, we have access to global traffic entering our store any time of day. Brilliant right?! Even though we don't have shelves to stock and walls to dress with promotional posters and 'SALE NOW' signage, we DO have a digital screen that behaves in the same way, so it is important that we treat it the same way we would if we did have a shop that we wanted

Reflections

My One Thing

Photo by Sudipta Mondal on Pexels.com The online entrepreneurial gig has a subconscious expectation that you must be known for one thing. Constantly morphing makes you ‘flakey’. This has never sat with me. I have sat on the sidelines watching incredible shapeshifters as endless sources of inspiration. My own shapeshifter I have squished in a box.  With my true essence contained in a box, I have tried to fit in with my ‘one thing’. In the process, I have forgotten who I am. I have squashed the deepest part of me afraid that if I share my message that I w

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